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以「围棋思想」启发企业经营管理

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以「围棋思想」启发企业经营管理

发布日期:2019-05-08 作者: 点击:



   围棋是以黑白棋子代表两军对战的智力竞技,它是我们祖先发明出来的一种桌面上的竞争游戏,至今已有5000年历史。围棋“上有天地之象,次有帝王之治,中有五霸之权,下有战国之事,览其得失,古今略备。”(汉·班固《弈旨》)围棋战理凝集了中国人特有的智慧,企业战略或许可以从中找到很多有益的启发。

  YI、ZISHIZHIZHONG ZHEZHEZHENGXIAN

  WEIQIDEZUOZHANMUDESHIZHENGCHENGDUODI,ERGUIZEYOUYAOQIUYIRENYISHOUJIAOTIZHEZI,ZAIZHEIYANGYIGEJIHUIJUNDENGDEQINGKUANGXIA,ZENYANGCAINENGBIDUISHOUDUOZHANYIDIANDINI?SHOUYAODESHOUDUANJIUSHIZHENGXIAN,LAOLAOBAWOZHUXIANSHOU。

  QIYANSHANGJIANG“ZISHIZHIZHONG,ZHEZHEZHENGXIAN”、“NINGSHUSHUZI,WUSHIYIXIAN。”YINWEI“SHUZISUOQI,QISHISHENSHAO,YIXIANSUOMOU,QIDESHENDA”。WEIQISHANGXIANSHOUDEHANYIJIUSHINIZAIPANMIANLUOXIALEYIKEZI,DUISHOUBIXUZUOCHUHUIYING,YEJIUSHISHUOXIANSHOUQISHIYOUJIAOYANLIDEHOUXUJINGONGSHOUDUANDEZHEZI,NIBUZUOCHUXIANGYINGDEHUIYINGBIRANDAOZHIBEIDONG。YIJUQIRUGUO“ZHEZHEZHENGXIAN”ZIRANYEJIUSHENGQUANZAIWOLE。

  MAOZEDONGSHUOGUO“YIQIEZHANZHENGDEDIWOSHUANGFANG,DOULIZHENGZAIZHANCHANG、ZHANDI、ZHANQUYIZHIZHENGGEZHANZHENGZHONGDEZHUDONGQUAN,ZHEIZHONGZHUDONGQUANJISHIJUNDUIDEZIYOUQUAN。JUNDUISHIDIAOLEZHUDONGQUAN,BEIBIYUBEIDONGDIWEI,ZHEIGEJUNDUIJIUBUZIYOU,JIUYOUBEIXIAOMIEHUOBEIDABAIDEWEIXIAN。”ZHENGXIANSHOUYEJIUZHENGDELEZHANDOUDEZHUDONGQUAN。SUHUASHUO“XIANXIASHOUWEIQIANG,HOUXIASHOUZAOYANG”,XIANDAIZHANZHENGYEQIANGDIAOSHENZHONGCHUZHAN,SHOUZHANBISHENG。

广东11选5  TONGYANG,ZAIQIYEGUANLIZHANLVESHANG,WOMENYINGGAIJIANCHILINGXIANZHANLVE,YIDANFAXIANSHICHANGJIHUI,JIUYINGQUANLIYIFU,LVXIANZHANLINGSHICHANG。

广东11选5  ER、ZUOZUIYOUJIAZHIDESHI

  YUZHENGXIANJUYOUTONGDENGZHONGYAOYIYIDESHIZOUDACHANG。YIJUQIKAISHISHIYINGGAIBAQITOUXIANGGENGKAIKUODEDIFANG。KAIKUODIBINGFEISHIZHIDILIYIYISHANGDEJUYOUDAMIANJIDEDIFANG,ERSHIZHIZUIJUZENGZHANGKONGJIANDEDIFANG。HUANJUHUASHUO,YISHOUDAQISHIZHIBAQIFANGZAILEZUIJUZHANLVEYIYI、ZUIJUZENGZHANGQIANLIDEDIANSHANG。

  DAQIHEXIAOQI,SHIGEXIANGDUIDE、DONGTAIBIANHUADEGAINIAN。SHUOTASHIXIANGDUIDE,YINWEIYOUXINGDEDAXIAOYICHA,WUXINGDEDAXIAONANBIAN,HENDUOQINGKUANGXIAKANSIXIAOQIQUESHIDAQI,KANSIDAQIQUEKENENGHENXU。ZHEISHEJIDAODUIQISHIJIAZHIDEPANDUAN,DUIYAODIANJIAZHIDEPANDUAN。SHUOTASHIDONGTAIDE,SHIYINWEIZAIBUTONGDEJIEDUANDAXIAOYIYISHIBUXIANGTONGDE,RUGUOBAGUANZIJIEDUANDEDAQIFANGDAOBUJUJIEDUAN,YEXUTAJINJINSHIGEXIAOQI。

  在最新企业战略理论中利润库的观点最能体现这个原理。利润库可定义为行业价值链各链节所获利润之和形成的整个行业总利润。利润库方法就是要研究行业总利润在行业价值链各链节分布情况,哪些链节以较少收入占有较大利润库份额,哪些则相反。而企业不管是处于行业的价值链的一个链节,还是跨越若干链节,均应从利润库分布情况出发,同时结合自己在行业价值链中的位置和在利润库中的已有份额,研究企业可以或应该涉足的链节,做出放弃或开发业务链节的决策,通过判断行业利润库的未来发展,确定企业未来发展战略。

微信图片_20180629153538_副本 - 副本.jpg

 SAN、YOUSUOWEIYOUSUOBUWEI

  WEIQIJIUSHILIANGRENBISHIWEIKONGNENGLI,ZUINENGTIXIANYOUSUOWEI(WEI)YOUSUOBU(WEI)DEZHANLVESIXIANG。QUSHENGSHIMEIYIGEQISHOUDEGONGTONGZHUIQIU,DANGUANGDONGDEQUDIERBUDONGSHEQIDEQISHOUSHIBUKENENGYINGQIDE。ZUOYANYUQUANJUDEKAOLV,WANGWANGYAOYOUSHEQI。QIYANSHANGSHUO:“FENGWEIXUQI。”“QIZIZHENGXIAN。”JIJIDESHEQIQIAQIASHIWEILEGENGDADEQUDE。XIANGFAN,YINTANTUYINGTOUXIAOLIERYUDAJUBUGUDEXINGWEIZHENGSHIQUEFAQUANJUDEBIAOXIAN。QINGCHAOGUOSHOUSHIXIANGXIAYOUYAN:“JINGHUAYIJIEDUOKANQI,LAOYIYOUGUANSHAOYITU。”

  QIYEDEJINGYINGZHANLVE,SHIYIGEBIANZHENGQUSHEDEGUOCHENG。YOUSHIHOU,NIBUDEBUZAI“KUAISUDECHENGZHANG”YU“JIANKANGDECHENGZHANG”ZHIZHONGZUOCHUJUEZE,YOUSHIHOU,NIBUDEBUJIRANZIWEN:CISHICIKE,WOSHIFOUBIXUCHENGZHANG?ZHEISHIZAISHIHENTONGKUDEGUOCHENG。YOURENSHUOJIEKE·WEIERQIZAITONGYONGDIANQIZONGCAIRENNEIZUIDADECHENGJIUSHISHOUGOULESHANGBAIJIAYOUJIAZHIDEQIYE,KEJIEKEQUESHUO,BU,WODUIGONGSIZUIDADEGONGXIANSHIJUJUELEZHISHAO1000GEKANSHANGQUHENZHIDETOUZIDEJIHUI。

广东11选5  SI、SHIDESHIWUFANGWEIJUNJIE

  BEISONGZHANGNIZAI《QIJINGSHISANPIAN》SHANGSHUO:“JUSHIYIYING,ZHUANJINGQIUSHENG;JUSHIYIRUO,RUIYIQINCHUO。”CHANGCHANGYOUYIXIAJIZHONGQINGKUANG,YOUDEQISHOU,PANMIANYIZHANYOUSHI,QUEBUZHIXUNSUJIANGPANMIANZOUXIAO,DINGGECHENGQUANJUWUZHANSHI,JINRUGUANZIJIEDUAN,JIEGUOBEIDUIFANGRECHUSHIFEI;YOUDEQISHOU,PANMIANYICHULIESHI,QUERENGRANYIBUYIQU,BUFANGSHENGFUSHOU,RANGDUIFANGZAOZAOYINGQI;YOUDEQISHOU,PANMIANYOUSHIXIA,CHUCHUTUIRANG,ZUIHOUTONGSHIHAOJU。YINCI,WEIQIDEXINGSHIPANDUANBIXUBANSUIZHEQIJUDESHIZHONG,ZUOWEIZIJIDEZHANLVEZHANSHUDEYIJU。

  ZHANLVESHIJINGZHENGHUANJINGDEHANSHU。RENHEQIYEDOUCHUZAITEDINGDEHUANJINGZHIZHONG,TACONGSHEHUISHANGHUODEZIYUAN,YOUXIANGSHEHUITIGONGXINCHANPINHUOFUWU,YINERSHEHUIDEZHENGZHIJINGJIWENHUAYIJIJISHUSHENGTAIDENGYINSUWUBUDUIQIYEDESHENGCUNHEFAZHANGOUCHENGJUDAYINGXIANG。

广东11选5  MEIGUOZHUMINGZHANLVEGUANLIXUEJIAH-I-ANSUOFURENWEIZI50NIANDAIYILAI,JINGYINGHUANJINGDEBIANHUAYOURUXIASIGEXIANZHUDEBIANHUA:

  YISHIHUANJINGBIANHUADEXINQIXINGZENGDA,ZHUYAOZHICONGWEIFASHENGGUODEBIANHUAZENGDUO;

广东11选5  ERSHIHUANJINGBIANHUADEQIANGDUZENGZAI。ZUZHIWEIYINGFUGEZHONGHUANJINGDEBIANLIANG(RUGONGYINGSHANG、GUKE、GUDONG、ZHENGFU、SHEHUIDENGDENG)ERHUADESHIJIANJINGLIZIYUANDENGZENGDA;

  SANSHIHUANJINGBIANHUADEXUNSUXINGZENGDA,ZHUYAOZHIKEJIGEMINGSUOYINQIDESHENGCHANGONGYIJIXINCHANPINDEXUNSUGUOSHI,YIJISHEHUISHENGHUOFANGSHI、JIAZHIGUANNIANFANGMIANDEBIANQIANYIHUA。ZUIHOUHUANJINGBIANHUADEFUZAXINGZENGDA。HUANJINGDEBIANLIANGZENGDUO,YIQIANYUJINGYINGGUANLIWUGUANDESHIXIANGXIANZAIYEZAIYINGXIANGZUZHIDEYUNXING。ZHEIJIUSHIDANGDAIQIYEHEWEIDE“SHIWU”。

  ZHANLVEGUANLIJIUSHIGENJUBIANHUALEDEHEZHENGZAIBIANDEYIJIJIANGYAOBIANDE“SHIWU”LAIZUOJUECE,JIUSHIYINGSHIERBIAN。RUTONGSONGXIAXINGZHIZHUSHUO:“JIUXIANGXIAYUYAODASANYIYANG,QUZUONIYINGGAIZUODESHI。”

  “世事如棋日日新”。我国台湾的宏碁公司、泰国的正大集团都用围棋战理指导过企业的发展,取得很好的效果。在我们的企业战略管理中,吸纳一些围棋战理中的思想,可以帮助我们在激烈的竞争中运筹帷幄决胜千里!

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